Apple has almost made it official that it has acquired WaveOne company that uses Artificial Intelligence technology to compress videos. Well, the tech company did not release a press statement on the issue yet. But one of the former employees of WaveOne has given the world a hint by posting on his profile that the iPhone giant is now the parent company of the Mountain View startup.
Sources familiar with the news reported to our Cybersecurity Insiders that the company was purchased by the iOS giant in January this year and will be adding the firm’s tech operating with machine learning, in its deep learning video tech that may be introduced by the end of this year.
Generally, most of the compression of the videos takes place at the content provider’s side, while decompression takes place on the end-users device. But when new codecs are used, new hardware is required to process compression and decompression.
WaveOne has come up with an innovation by developing a “content-aware” video compression and decompression algorithm that operates on AI accelerators, now built on numerous PCs and mobile phones.
By leveraging the power of AI, the device understands a video frame and can differentiate scene and object in a scene. Then it can prioritize faces, for instance, to save bandwidth, thus, acting as a savior in abrupt connectivity disruptions- usually seen in 3G and 4G connections and not in 5G.
In December 2022, WaveOne released a demo video that claims the innovation to be hardware-agnostic, as it can reduce video file size by fraction, thus useful in processing complex scenes such as 4K with ease.
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