Louis Vuitton Suffers Data Breach—Customer Information Stolen

Luxury fashion house Louis Vuitton has confirmed that customer data from its UK operations was compromised in a cyber-attack, marking the latest in a series of high-profile retail breaches targeting major brands.

The incident, which occurred on July 2, 2025, resulted in unauthorized access to customer information, including names, contact details, and purchase histories, though the company emphasized that no financial data was stolen.

The French luxury conglomerate LVMH’s flagship brand disclosed the breach in communications to affected customers, stating that an “unauthorised third party” had infiltrated their UK systems.

While Louis Vuitton assured customers that bank details and payment information remained secure, the company warned that the stolen data could potentially be used for phishing attempts, fraud schemes, or other malicious activities.

“While we have no evidence that your data has been misused to date, phishing attempts, fraud attempts, or unauthorised use of your information may occur,” the company stated in its notification to customers.

Louis Vuitton has reported the incident to relevant authorities, including the UK’s Information Commissioner’s Office, as required under data protection regulations.

This breach represents the third security incident affecting LVMH properties within the past three months, highlighting a concerning pattern of cyberattacks targeting the luxury goods sector.

Just last week, Louis Vuitton’s Korean operations suffered a similar breach, while in May, LVMH’s second-largest fashion label, Christian Dior Couture, experienced its own data compromise.

The Louis Vuitton incident comes amid a broader wave of cyber-attacks targeting major UK retailers.

Recent months have seen significant breaches at Marks & Spencer, the Co-op, and Harrods, with the attacks forcing some companies to temporarily suspend online operations and restrict system access.

Law enforcement made significant progress in investigating these retail cyber-attacks on Thursday, with four arrests connected to the M&S, Co-op, and Harrods incidents.

Those detained include a 17-year-old from the West Midlands, a 19-year-old Latvian man, a 19-year-old British man from London, and a 20-year-old British woman from Staffordshire.

The Marks & Spencer attack, which occurred in April, proved particularly disruptive, forcing the retailer to close its online store for nearly seven weeks.

During parliamentary testimony, M&S chairman Archie Norman described the attack as “traumatic” and revealed that two other large British companies had suffered unreported cyber-attacks during the same period.

These incidents underscore the growing threat posed by cyber-criminals to retail operations, particularly as companies increasingly rely on digital platforms for customer engagement and sales.

The luxury goods sector, with its high-value customer base and extensive digital footprint, appears to be an increasingly attractive target for hackers seeking valuable personal and commercial data.

Louis Vuitton has not yet responded to requests for additional comment regarding the security measures being implemented following the breach.

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