Flexible Technology Usage Models: Transforming Business Efficiency and Sustainability – Partner Content


Balancing demands for cutting-edge technology, operational flexibility, cost management, and sustainability is challenging businesses today. Traditional ownership-based models based on purchasing technology outright often fall short when called on to help businesses meet these needs. These models require significant upfront capital expenditure (capex) and typically lack the adaptability that modern businesses need to thrive.



Flexible usage models, such as leasing and Device as a Service (DaaS), offer a compelling alternative. They enable businesses to access the latest technologies without large capex investments and support sustainable technology lifecycle management. They also allow companies to scale and upgrade their technology infrastructure efficiently, adapting to new demands without the complexity of ownership and lifecycle management.

A study by McKinsey & Co. reveals that ICT hardware is responsible for up to 45% of CO2 emissions in the service sector. Lukas Tränkle, at CHG-MERIDIAN, highlights the environmental benefits of adopting technology usage models to tackle this problem: “By adopting flexible technology usage solutions that focus on effective lifecycle management, businesses can reduce their IT hardware CO2 emissions by more than 50%.”

This is becoming all the more important as demand for companies to operate sustainably increases worldwide.

 

Unlocking Business Potential with CHG-MERIDIAN’s technology2use Approach

CHG-MERIDIAN is a leader in technology financing and management, and develops tailored usage models for IT, healthcare, and industrial equipment. Its technology2use approach provides a comprehensive suite of solutions, including financing, technology lifecycle management, and a wide range of other services, such as certified data erasure.

“Our solutions combine leasing, device-as-a-service or subscription with sustainable asset management. Our scalable, end-to-end solutions simplify technology management and reduce complexity for our customers,” Tränkle explains. This approach is especially beneficial for multinational organisations seeking consistency and efficiency in rapidly evolving technological environments across multiple geographies.

With more than 1,400 employees worldwide, CHG-MERIDIAN is present in 30 countries and can offer its services in up to 190 countries through its subsidiaries, partner networks, and affiliated companies.

 

Strengthening Market Presence and Customer Focus in Australia and New Zealand

Most recently, CHG-MERIDIAN strengthened its presence in Australia and New Zealand through strategic acquisitions and brand consolidation. The 2024 acquisition of Maia Financial’s asset portfolio and the rebranding of its subsidiary, Equigroup, to CHG-MERIDIAN positions the company as the leading independent operating lease provider for IT and healthcare equipment in the region.

Tränkle highlighted these changes as key milestones that streamline services and enhance capabilities.

The changes have also helped customers simplify technology procurement, asset management and control through access to CHG-MERIDIAN’s tesma platform. With 100% transparency aiding decision-making, customers know exactly what technology they have, where it is and when it is due for renewal, saving them time and money,” said Tränkle. Everything becomes easier, more comfortable, and intuitive.

With digital transformation and remote work driving the need for scalable, adaptable IT solutions, CHG-MERIDIAN’s innovative and sustainable technology2use models are set to play a key role in the future of business technology management. Learn more about CHG-MERIDIAN’s innovative technology usage models. 



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