NOYB has a history of taking on tech companies. In 2025, Google was hit by a €325 million ($381 million) fine by French privacy regulator, the CNIL, over its data collection and advertising policies after a complaint by the group.
Contradictory policy
LinkedIn began offering users the ability to see who has viewed their profile around 2007, later turning this into a paywalled perk in a move that pre-dated the arrival of GDPR in 2018.
According to NOYB, this commercialization left non-subscription users in a bind. Profile visitor data should legally be accessible to EU citizens under GDPR, but when they ask for this via a formal Data Subject Access Request (DSAR), LinkedIn refuses access, citing data protection.
Despite this, if the user subscribes to a LinkedIn Premium Career plan starting at €30 per month ($40 per month in the US), the same data suddenly becomes accessible.
