02 Jul Why Social Engineering Attacks Are Successful… And How To Protect Against Them
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This week in cybersecurity from the editors at Cybercrime Magazine
Sausalito, Calif. – Jul. 1, 2026
– Watch the YouTube video
For years, social engineering has been the most common and effective attack vector in cybersecurity, according to Doppel, developers of an AI-native social engineering defense platform.
What’s changing now is the speed and precision at which it’s being executed. With the rise of generative AI, these attacks are becoming more adaptive, more scalable, and vastly harder to detect, giving adversaries an asymmetric advantage that targets human trust as much as technology.
“The reason social engineering attacks are so successful is because fundamentally it is easier to compromise a human than it is to compromise a system,” says Bobby Ford, Chief Strategy & Experience Officer at Doppel, in a 2-minute Cybercrime Magazine video.
Ford, a former Fortune 500 CISO, breaks down what Doppel calls “The Social Engineering Attack Chain“, a standardized five-stage journey of a modern breach: Setup; Launch; Contact; Engagement; and Compromise.
For decades, the security industry has relied on the “human firewall” as the final filter for social engineering. In the age of AI-native deception, expecting employees to detect every synthetic threat creates an unsustainable operational risk. Doppel is designed to shift this burden. The individual shouldn’t be the primary intercept for technical deception. The platform must be the technical fail-safe.
Watch the Video
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